Construction equipment giant streamlines Canadian operations

Nors Canada has announced a significant restructuring of its leadership, moving to a unified national structure for its Canadian operations. This change aims to enhance operational excellence, governance alignment, and customer service across Nors' Canadian businesses in the construction equipment sector.

Nors Canada is a distributor of construction and industrial equipment, providing sales, service and support through its Nors ST and Nors GW operations. Nors Construction Equipment Canada ST (formerly Strongco Corporation) is a leading heavy equipment dealer in Canada, serving sectors including construction, mining, infrastructure, and oil and gas.

The company will now operate under a single CEO for both its Eastern (Nors Construction Equipment Canada ST) and Western (Nors Construction Equipment Canada GW) operations. This consolidation represents a strategic shift in how Nors manages its Canadian presence, potentially streamlining decision-making and creating a more cohesive approach to the Canadian construction equipment market.

Sudhanshu Singh will assume the role of CEO for the entire Canadian operation on March 1, 2026. This appointment follows a two-month transition period during which Singh has been working closely with Colin Matejka, the outgoing CEO of the Western Canada division.

The unified leadership structure is expected to strengthen Nors' market presence across Canada. It may lead to more integrated operations, potentially benefiting customers through improved service consistency and access to a broader range of construction equipment and support services.

"The creation of a unified national leadership and this appointment mark a new chapter for Nors Canada. Sudhanshu's proven leadership and deep industry expertise position him well to strengthen our market presence and deliver exceptional value to our customers across Canada," Tomás Jervell, CEO of Nors, stated.

This restructuring could have significant implications for the Canadian construction equipment industry. Nors operates across more than 80 percent of the Canadian construction equipment market, representing major brands such as Volvo Construction Equipment, Case Construction, and Manitowoc Crane. The unified leadership may allow for more coordinated strategies in equipment distribution, service, and support across the country.

Singh emphasized collaboration and alignment as central priorities as Nors continues to integrate its Canadian operations. He stated, "Nors has a long and respected history, and I'm excited to build on that legacy as we strengthen our operations in Canada and continue delivering exceptional support to our customers across the country."

More information is available at www.Nors.com